In this course you will learn about understanding and changing mental and physical health behavior. We will examine both the historical context and the current science. Major topics will include ...

Let's try to understand this field called behavioral design or, in other words–the architecture of choice. Lately, there has been quite a bit of buzz around the subject of "behavioral design" and ...

Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...

Suggested Citation: "4 The Behavioral Economics Toolkit: Policy Levers and Intervention Strategies." National Academies of Sciences, Engineering, and Medicine. 2023. Behavioral Economics: Policy ...